Never losing sight of its southern Californian roots, NSF creates a modern expression of American style replete with rich textural detailing and sexy boyish charm.
With a pointed ability to retool casual luxury, NSF dresses discerning men and women with a relaxed sensibility and quiet confidence.
Founded in 2005 by Nick Friedberg, NSF has earned a loyal following for its clean aesthetic, understated cool and eminently wearable collections.
Blending contemporary attitude with the understated softness of its menswear roots, the brand continues to expand and evolve.